http://www.fastcompany.com/magazine/120/magic-shop.html
"Day one at my new job. Sporting white headphones, I am plugged into a computer watching Ridley Scott's awe-inspiring "1984" Macintosh ad, reviewing the company history, and getting pumped up about my new workplace. Like most of my coworkers, I'm already a loyal fan of the company, so starting this job will take my interest to the next level. I'm working as a Mac specialist at the Apple Store."
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